You will:

 

• Plan and execute campaigns to drive traffic to MatchMove Games website across multiple channels:
• Display advertising
• Search engine marketing
• Search engine optimization
• Distribution partnerships
• Optimize advertising & marketing spend to ensure the best returns across all traffic channels
• Ultimately, to make all traffic channels profitable / generating revenue at optimal cost efficiency
• Provide operational support for on-site advertising (display and text ads)

 

Day to Day Tasks:

 

• Strategy, budgeting and planning for display and search advertising campaigns
• Monitor MM site analytics and optimize traffic channels accordingly
• Monitor reports from advertising channels and optimize campaigns accordingly; manage 3rd party media or search agency
• Monitor organic search traffic and devise strategies to drive organic search traffic, in cooperation with MM production team
• Manage “house ad” campaigns & promotions
• Administer MM ad manager system (i.e. Google Ad Manager or other), assist seller / reseller partners (e.g. Yahoo) in completion of ad requirements
• Maximize revenue from online store: game purchases, subscriptions or virtual items
  

 

You Have:

 

• 2-5 years work experience in digital media, working for either a media owner, ecommerce website or digital media agency
• Media planning experience in either digital or traditional media
• Excellent knowledge of digital media reporting tools, including reading media campaign reports and using analytical tools (e.g. Google Analytics)
• Excellent knowledge in administering an ad management system (e.g. Open-X, Google Ad Manager)
• Degree in Marketing or Communications an advantage
• Passionate about new media and trends
• Able to fulfill several project requests simultaneously while meeting tight deadlines.
  

 

You Want

 

• To work in a fun yet professional environment that recognizes and rewards individual contributions and also team success.
• To work with highly motivated people who are totally focused on winning by combining great teamwork, rapid execution and an uncompromising approach to quality and customer satisfaction. All day, every day.
• To enjoy the excitement of a young, high-growth company and yet also be able to enjoy the fruits of your effort and contribution on a regular basis.
• To have a job that requires you to play games during office hours.

You will:

 

• Analyse daily game traffic and transaction data and identify user behavior and market insights and overall trends for actioning by the Content, Marketing, Community, Engineering and Finance teams.
• Develop trending and forecasting frameworks to assist with evaluation of new game content, new market segments and new partners.
• Conduct competitor analysis and make recommendations to senior team for evaluation

 

You Have:

 

• A good university degree in Math and/or Economics and/or Accounting
• At least 3 years years working in the area of business intelligence/online marketing analysis
• A track record of academic achievement
• At least 200 friends on any major online social network(s)
• As an optional advantage, a background in the armed forces or professional sports
• Fluency in English and either Mandarin or Vietnamese (written and spoken)
• Mastered data analysis techniques using Google Analytics and SQL
  

 

You Want

 

• To work in a fun yet professional environment that recognizes and rewards individual contributions and also team success.
• To work with highly motivated people who are totally focused on winning by combining great teamwork, rapid execution and an uncompromising approach to quality and customer satisfaction. All day, every day.
• To enjoy the excitement of a young, high-growth company and yet also be able to enjoy the fruits of your effort and contribution on a regular basis.
• To have a job that requires you to play online games during office hours.